Corporate Gift Suggestion – Pens
Pens are small, fairly inexpensive but in respect to using them for gifts they don’t get thrown away till they have been fully used, giving them a life of 1 or 2 months depending on usage. They are an ideal present, because they are versatile.
These days, black ballpoint pens are the most common ink colour; most pen producers would agree. When you are looking for advertising exposure the black ballpoint pen has the best dollar for dollar advertising & market exposure value. Your clients can be constantly reminded of your business each day when you add your branding or unique company features to the pen.
Amongst sales people and office workers, black ballpoints are the most preferred. Blue is next in line in popularity. Odd & interesting colors such as orange or pink can also be used, but are of little usability. They’re best for party-hire companies or children’s wear businesses. After all you are giving a very practical gift so it may be better to stick with blue of black ink.
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Imagination is the only limit when it comes to the outside appearance of a pen. As long as the pen is still usable practically as a pen, you would still achieve your exposure goals regardless of how it looks like.
For the body of the pen you should first focus on the company information you want to add and then consider the design of the body next. If you do not do this, you may end up with a great physical design that has no space for the information you want to add. This would completely defeat your advertising purpose.
When it comes to the body of the pen do not go too cheap because a quality feeling pen will be used more by people. Also do not use the cheapest pen interior. A lot of us has thrown away a pen in frustration because a pen does not work when we tried using it. This experience can then leave the person reflecting the quality of the pen on your company which is not good or what you intended.
Good corporate gift suppliers should let you to buy pens in bulks you require, in addition to the design concept of the pen body & its quality aspects discussed here.
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